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Gratitude
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12+ Things You Can Do to Share the Zen Rabbit Love
One of the things I’m most proud of is my amazing network of great friends! We're doing our best to make Zen Rabbit as well known as Oprah and share the insanely delicious Gratitude Cookie and concept with 100,00 people in the next 12 months. Here's what you can do to help. I appreciate anything and everything you're able to do!!
1. Buy Gratitude Cookies and Zen Crunch! Whether you chose to buy Zen Rabbit treats for yourself; for any of your friends or colleagues; or for your clients, referral sources or employees, thank you for spreading the concept of gratitude. You can buy online at www.ZenRabbitCookies.com or by calling me at 561.889.8195.
2. Email Email everyone you know! Word-of-mouth recommendations are the highest compliment anyone can receive. It would be great if you could email your friends and colleagues and tell them about The Gratitude Cookies and where they can purchase them.
Need help? Here's is a suggested email you can send: My good friend, Lori Saitz, founder and chief executive rabbit for Zen Rabbit has just launched a campaign to share the insanely delicious Gratitude Cookie and concept with 100,00 people in the next 12 months. She works with a lot of business people helping them say “thanks” to their clients, but Gratitude Cookies make great gifts for personal occasions too. You can see more about what she’s doing, and get some tasty treats while you’re at it, at www.ZenRabbitCookies.com. PS: You may have seen her other product, Zen Crunch, as Snack of the Day on Rachael Ray’s show a few months ago.
3. Facebook Facebook is such an incredible tool for finding old friends, making new ones and introducing everyone to each other! Anything you are able to post on your own Facebook page about Zen Rabbit, either your thoughts about The Gratitude Cookie or about Lori, are be greatly appreciated! (Be nice, you!) Please join our Facebook fan page at http://www.facebook.com/ZenRabbit and share it with your friends. IMPORTANT: Sharing our Facebook fan page with your friends and encouraging them to become a fan too can be one of the best ways to spread the word for Zen Rabbit’s campaign to become a success!!! PLUS, I’m going to be hosting some super-fun Facebook Fan Only promotions.
4. LinkedIn Are you on LinkedIn? Just as Facebook is a fantastic tool for connecting with friends, LinkedIn is a great professional networking site for connecting with business contacts. If you’re so inclined, post in your updates how you’re using Gratitude Cookies for client or employee appreciation. Or write a recommendation for me. Find me on LinkedIn at http://www.linkedin.com/in/lorisaitz and send me a note to join my network.
5. Tweet If you have a Twitter account, I am quite an active twitterer. One way to make things go viral is to tweet about Zen Rabbit because Twitter is able to reach a large number of people. Some tweet topics include ‘you are buying Gratitude Cookies’, ‘giving Gratitude Cookies as a gift’, ‘sending them to co-workers and employees’, attach a picture of where you’re eating them, shout-out your favorite companion beverage to them or re-tweet someone else's comments. The key is to keep the conversation going with the Twitteratti. You can follow me on Twitter at @ZenRabbit.
Another tweet idea is to add hash tags so that other people can follow and help the news propagate. Use any of these popular hash tags: #ClientLoyalty, #appreciation, #CustomerService, #success, #gratitude and #ZenRabbit.
A sample tweet could be: I just ordered a box of Gratitude Cookies from @ZenRabbit and you should too!! Order it here http://tinyurl.com/ZenRabbit! #gratitude
6. Meet up/Tweet up Another idea is to hold a gathering of friends, co-workers or customers and have me stop by when I’m in town and meet/greet everyone, talk a few minutes about the importance of gratitude and how the concept can transform your life and/or your business and have a cookie tasting. If interested, please contact me at Lori@ZenRabbitBC.com to find out when I might be visiting your city.
7. Webinars & Teleseminars A great way to utilize my excellent (if I do say so myself) speaking skills is to invite me to do a webinar or teleseminar you may be hosting or by suggesting me to someone you may know who is utilizing these methods of communication. Think about using me to discuss “Client Appreciation as a Marketing Strategy” or “The Power of Gratitude” as the subject matter for your webinar or teleseminar discussion. Contact me via info@ZenRabbitCookies.com to schedule your webinar or teleseminar soon.
8. Media WooHoo! I love interviews! TV, radio, newspaper, magazine, newsletters, blogs, online or offline media! It’s all good. If you have any contacts to any online, offline, print or broadcast media where I could be interviewed about client appreciation as a marketing strategy, the power of gratitude, or providing an astounding customer experience, please contact me via info@ZenRabbitCookies.com.
Just an idea, if you have a connection to someone who works for O, The Oprah Magazine, I would so like to hear from you.
9. Blog Do you have a blog or know someone who does? If so, consider an interview with me or write about your own personal interactions with me or your experience sending Gratitude Cookies or Zen Crunch to someone. If you’d like me to provide you with a guest post for your blog, I can do that too. And if your blog is a business one, and you would like to do some kind of promotion or give-away with Gratitude Cookies, please contact me about your ideas.
In case you’re interested, you can read Zen Rabbit’s blog at http://www.RabbitRouser.com.
10. Pictures Pictures say a thousand words - so take a picture of yourself in an interesting place and post it on Zen Rabbit’s Facebook fan page http://facebook.com/ZenRabbit, your own blog or tweet one. I’ll be creating a contest for people sending pics of themselves eating Gratitude Cookies all over the world soon, so make sure you get in on that.
11. Face to Face Communication In a world of electronic, online everything, talking to people IRL (in real life) is almost quaint. But it’s essential to life and so rewarding - tell co-workers, friends, family, and people on the street! Just ask, “Have you tasted The Gratitude Cookie by Zen Rabbit yet?” You get bonus points for wearing a sandwich-board while walking the streets handing out Zen Rabbit flyers. (Post a picture of THAT on the Facebook fan page!)
12. Retail Stores If you can help get Gratitude Cookies or Zen Crunch on gourmet food or specialty store shelves or in coffee and tea houses in your city, let me know. If you have a buyer’s contact information, all the better.
Contacts at corporate Starbucks, Caribou Coffee, Tim Horton's, Coffee Bean and Tea Leaf, Coffee Beanery, Peet's Coffee & Tea or Barnie’s Coffee and Tea Company are especially interesting. Information or connections to corporate buyers at Dean and Deluca, Balducci’s, Zabar’s, Williams-Sonoma, Whole Foods, Wegmans, Fresh Market, Stew Leonard’s or Sur La Table are much appreciated.
12+. Send Out Cards Yes, I am eagerly awaiting the day Zen Rabbit treats are available through Send Out Cards’ gifting program. Kody, Sam, and others within corporate management and the gifting department are familiar with Zen Rabbit and have tasted Gratitude Cookies and Zen Crunch. I have a card near my desk, sent to me by Kody, that says, “Thank you for the wonderful gift suggestion. Zen Rabbit’s Gratitude Cookie sounds like a great product and I look forward to what you and (the gifting manger at the time) come up with.”
Eagle’s Nest members and other top distributors have put in their two cents and you can too. Send an email to Director of Merchandising Kim King at kking@sendoutcards.com and/or Merchandiser Ashley Park at apark@sendoutcards.com and let them know how important it is to you and your Send Out Cards business to be able to send Zen Rabbit treats through their gifting program.
Thanks in advance for your help with sharing the all-natural, crazy-good Gratitude Cookie and concept with 100,00 people in the next 12 months!!!

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